School of Branding
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Gold Coast Creative
April 30, 2021

School of Branding

by Erika Pruett
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Price
$297
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Course Content

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START HERE
Let’s Get Started
CHAPTER 1
Your Brand, Your Branding
The Key to Brands that Convert
Core Values
Brand Personality
CHAPTER 2
Defining Colors: Part 1
Creating a Moodboard 1 Tutorial
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How to Create a Moodboard in Illustrator
Defining Colors: Part 2 1 Tutorial
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Defining Brand Colors in Illustrator
CHAPTER 3
Intro to Logo Design
Choosing Your Logo Font: Part 1
Choosing Your Logo Font: Part 2
Creating Your Main Logo 4 Tutorials
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Using the Logo Templates
Creating Your Logo from Scratch
Pro Illustrator Techniques
Choosing Graphics & Combination Mark Logos
Creating Your Submark 2 Tutorials
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Creating Your Submark from Scratch
Using the Submark Templates in Illustrator
CHAPTER 4
Saving Your Files 2 Tutorials
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Prepping Your Final Files
Saving your Final Logo & Submark
Brand Pattern 1 Tutorial
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Making a Custom Pattern
Determining Typography
Photography & Imagery
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Erika Pruett April 30, 2021
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